Smurtfit Kappa + CIAL: Over 1 million saved from delinquency

Being in the business for 90 years, Smurfit Kappa is a leading global provider of paper-based packaging. They stand out for their commitment to sustainability and innovation, offering high-quality packaging materials with a low impact on the environment.

Smurfit Kappa's global team sought faster, risk-aware commercial assessments to meet sales targets without compromising quality or risk exposure. Complex data structures hindered access to vital information. They needed an automated, data-driven solution for intelligent credit decisions with accessible, accurate data.

Outcomes

44% of improvement in deliquency rates

Credit decisioning process 75% faster

Over 1 million dollars saved

Company History

Being in the business for 90 years, Smurfit Kappa is a leading global provider of paper-based packaging. They stand out for their commitment to sustainability and innovation, offering high-quality packaging materials with a low impact on the environment.

Smurfit Kappa has a unique integrated production system: their 355 production plants around the world can source raw materials from their own forestry and paper mills. They offer an unparalleled portfolio of packaging solutions, and all of their products are 100% renewable, which helps their clients reduce their environmental footprint. The company also heavily invests in recycling plants to provide recovered fiber that they reuse in paper production.

Pain Point

With a global operation, Smurfit Kappa's team needed their commercial assessments to indicate the level of risk involved in the business, allowing them to analyze the liabilities that could affect them prior to signing any contracts.

The team needed to expedite their credit evaluation processes to achieve their sales goals without compromising the quality of their process or exposing themselves to high levels of risk.

However, the data they required wasn't easily accessible. The data structures were too complex, making it challenging for users to locate the necessary information for making safe, well-informed decisions. In essence, the team needed a streamlined, automated approach to making intelligent credit decisions, supported by accurate, up-to-date, and easily accessible data.

Risk levels
unable to analyze the liabilities
Complex data
difficulties to locate the necessary information

The truth is, I am very happy, because it saved me a lot of time. The process used to take1 month, now it takes me a week.

Victor Manuel Gonzalez Sevilla

Credit and Collections Manager at Smurfit Kappa

Having the right information is vital, a huge part of the decision making depends on that.

Victor Manuel Gonzalez Sevilla

Credit and Collections Manager at Smurfit Kappa

Solution

CIAL360 Credit enables companies to make well-informed and strategic credit decisions, creating automated workflows and accelerating the credit decision-making process.

Powered by the world's largest commercial database, our SaaS platform provides flexible, customized flows, automating B2B credit decision-making and creating a tailored operation to seamlessly align with a company's strategy and goals, and also accompany them as they grow towards success.

520 million
companies in the database
48 hours
to obtain credit information

Results

Since implementing CIAL360 Credit, Smurfit Kappa's operation has been significantly optimized.

Their credit decision-making process used to be unwieldy, time-consuming, and uncertain. Now, it's a timely, strategic, and well-informed process that allows them to maximize the potential of their commercial relationships.

Before adopting CIAL360 Credit, a decision-making process that used to take a month to complete is now 75% faster, taking just one week. Their delinquency amount has decreased from 2.5 million to 1.4 million dollars, resulting in savings of over one million dollars.

With CIAL360 Credit, Smurfit Kappa's credit decisions are automated and the data they need is easily accessible, providing them with all the information necessary to analyze risks and opportunities effectively. Their credit operation is now centralized on a single platform, where they can carry out all the required analyses, evaluations, and approvals.

44% of improvement in deliquency rates

Credit decisioning process 75% faster

Over 1 million dollars saved

Would you like to know how CIAL can help you transform your operation with more informed, secure, and strategic decisions?

Click the button below, and we will contact you! We would love to talk with you and better understand how we can help you optimize your decision-making with high-quality data and technology.